dunnhumby france price and perception
Report
As the world's leading customer science company, dunnhumby uses big data to leverage customer loyalty for clients like Unilever, Coca-Cola,
and Tesco.
dunnhumby France conducted a study on price perception for a customer insight report, and in my role as Associate Designer, I was tasked with taking their raw data and copy to design a wireframe and final multipage report, seeing the project through from start to finish.
The report was published on the dunnhumby international corporate website, all dunnhumby social media channels, and multiple French
trade publications.
INFOGRAPHIC
In an effort to communicate the data from the report in a more visually engaging, digestible way, I was asked to design a corresponding
infographic - also from wireframe to final version.
SOcial tiles
These tiles were designed for our various social media channels to serve as an eye-catching way of driving traffic to
the report.
WEB-SLIDER
This clickable web-slider was featured on the dunnhumby website to garner attention and guide users to the report.
EMAIL BANNER
This image was featured in emails as a clickable banner that guided email recipients to the report.
